Project Brief
The American family farm.
Unity isn’t “Big Ag.” In fact, they’re just the opposite. From their headquarters in Lafayette, Indiana they serve a breed of customer that’s all too rare: the independent farmer. For the most part, Unity’s customers do things the old-fashioned way—working family owned farms as small as 10 acres.













Direct Mailer
Unity
Direct Mailer
Unity






Product Catalog
Unity
Product Catalog
Unity
Notecard
Unity
Product Guide
Unity
Product Guide
Unity
Product Guide
Unity


Unity Seeds
The Flatland proved their ability to understand, engage, and earn the trust of the American family farmer. In the process, they became my preferred agency partner.