ANTI-ESTABLISHED IN 2004.

The Flatland is a small and independent—yet full-service—advertising agency in Indianapolis, Indiana. We believe smart thinking transcends the medium. That’s why we’re not merely a digital agency. Or merely a social agency. Or any other kind of narrowly defined agency.

Our niche is building strong brands and leveraging them across an entire spectrum of media—whether it’s digital marketing, traditional advertising, guerrilla tactics, or anything else.

We believe focusing on any particular medium would be a disservice to our clients.

THE FLATLAND LEADERSHIP

  • Ben Seal, owner of The Flatland in Indianapolis, Indiana.

    Ben Seal

    Principal

  • Erin Haskett, VP of client service at The Flatland in Indianapolis, Indiana.

    Erin Haskett

    VP of Client Service

  • Jeff Morris, creative director at The Flatland in Indianapolis, Indiana

    Jeff Morris

    Creative Director

Partners. Not clients.

We don’t celebrate National Donut Day. Or Galentine's Day. We celebrate the work. Because that’s what matters.
No one wants to be treated like a fool. It’s off-putting and frustrating. And yet, marketers insist on doing it. Worse, they do it to the people they value most: their target audiences. Why? Many marketers are so desperate to make a sale, they
Client Request: Informational posters for the sales office at Flora, O+E’s newest community. Our Advice: Sell the lifestyle, not the home. The Outcome: A complete overhaul of the space. After all, people don’t want to sit in a high-pres
Once people understand how Project Rouj works, they’re excited to get involved. To that end, we created a series of materials that told their story in a simple, compelling way.
When you do “bank stuff,” but you don’t do it in a cold and stereotypical “bank way,” that makes you HIGHLY-UN-BANK-LIKE. Our new campaign for Community First Bank of Indiana celebrates their unique take on fiduciary se
Featured
The Big Trouble with that Little Logo.

Your logo may be good. Hell, it may be great. But it’s not a magical talisman. It contains absolutely no juju. And—hear us on this—you won’t increase sales by forcing people to stare into it.

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Enough Already with the Dancing.

It’s happening all over. Satisfied customers are spontaneously breaking into dance.

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Your Advertising Agency Cares More About You Than Your Doctor.

Perennially listed among the world’s least-trusted professions, advertising gets a bad rap. But ad people—the good ones, anyway—are incredibly client-focused. Almost to a fault.

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